Established in 1924, Citizen has expanded its business throughout the world and has achieved recognition as a global brand. Citizen is the world's largest watchmaker, a distinction held every year since 1986.

Beyond sheer size, Citizen is also recognized as a worldwide leader in advanced technology. From the world's slimmest LCD watch to the first voice recognition watch and the world's first professional dive watch with an electronic depth sensor, Citizen's record of "world firsts" is unmatched.

More recently, Citizen has staked out a new position as the leader of Ecologically Friendly timekeeping with its Eco-Drive collection of light powered watches. With models ranging from dress to sport to professional dive watches, Citizen Eco-Drive runs continuously in any kind of natural or artificial light for a lifetime of use. Fuelled by light, it never needs a battery. With the introduction of Skyhalk A-T radio controlled atomic-timekeeping flight chronographs, Citizen reaffirms its position as a leader in timekeeping technology.